Coca-Cola Co. said it is working with partners to develop a new version of its plant-based bottling material, part of an ongoing effort to

appeal to environmentally conscious customers.

Coca-Cola introduced its current plant-based packaging in 2009 and used it in more than 2.5 billion of the plastic bottles last year, or about 3 percent of its global volume.

As much as 30 percent of the revamped PET plastic packaging Coca-Cola uses now has been made from plants, reducing the amount of petroleum that is used.

The beverage maker didn’t name its newest technology partners late Tuesday, but said it will soon introduce the next generation of the material.

Petroleum-based plastics have posed a growing cost problem for food-and-beverage companies as the rising price of fuel makes traditional plastic more expensive.

Coca-Cola has also collaborated with H.J. Heinz Co., which this summer rolled out ketchup bottles that use the packaging.


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